[APPROACH WOMEN WHO APPEAR TO BE BETWEEN THE AGES OF 25 AND 54 AS THEY EXIT THE STORE. BE SURE TO APPROACH A MIX OF WOMEN WHO ARE CARRYING SHOPPING BAGS (PURCHASERS) AND WHO ARE NOT CARRYING SHOPPING BAGS (NON PURCHASERS)]


Hello, my name is _____________ from The Olinger Group a market research firm hired by Kohl's Department Store. Kohl's cares about its customers and wants to hear from you about your shopping experience.

We are conducting a brief survey on behalf of Kohl's stores, with people 18 years or older, and hope that you will be able to share your opinions. This is not in any way sales related, and your responses will remain strictly confidential. Your opinions will provide Kohl's with a better understanding of customer needs.

If you agree to participate, we ask that you complete a 5 to 8 minute survey. For your time, we will give you a $10.00 Kohl's gift card after you complete the survey.